Born Roberto L. Flores, the rapper is widely recognized as Lil Rob or Ese 1218. Born and raised in America, he is a multi-talented artist, who is also an actor and producer.
With his laid-back style and old-school beats, Lil Rob has built a name in various genres like Chicano rap, hip-hop, G-funk, and gangsta rap. Active since 1992, he has stayed true to his roots and built a strong fanbase over the years. If you are looking to know more about Lil Rob, we have the details sorted in this post.
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Early Life
Lil Rob was born on 21st September 1975, in San Diego, California, but spent most of his early years in La Colonia de Eden Gardens. Growing up, he was heavily influenced by Chicano culture, which would later become the reason behind his success.
Although Lil Rob is now a famous person, he never spoke much about his early life, which is why you cannot find any details about his parents or education.
Beginning of Career
Talking about Lil Rob’s career, his journey in the music industry began in the early 1990s when he started recording music with small producers. Back then he dropped a single “Oh, What A Night In The 619,” but that did not become successful. However, he included it in his debut album, Crazy Life that was released in 1997.
The release of his debut album helped him establish himself in the Chicano rap genre. Following his debut album, he launched his second studio album Natural High in 1999. Over time, Lil Rob dropped quite a few mixtapes and independent albums that helped him reach a wider audience.
Shot to Fame
Lil Rob’s raised to fame 2005 with the release of his album Twelve Eighteen Part I that featured the hit single “Summer Nights.” With a catchy hook and smooth vibe, the track reached No. 36 on the Billboard Hot 100 chart. brought Lil Rob into the spotlight and helped his album gain commercial success.
Following the success of his album, he released more fan-favorite songs like “Bring Out the Freak in You” and “Don’t Want To Fall In Love.” He also collaborated with top artists in the industry, including Paul Wall, Kid Frost, Ice Cube, Flo Rida, and others.
Relationship
Unlike other celebrities, Lil Rob has kept much of his personal life private, especially when it comes to relationships. He has never shared details about his romantic life with the public and prefers to stay low profile outside of the music scene.
Major Source of Income and Net Worth
Lil Rob’s primary source of income has always been his music. He has released several albums and singles, many of which sold well, helping him to earn a good profit. In addition, he generates an income from concerts and live performances. He has toured across the U.S., playing for large crowds.
As of 2025, Lil Rob’s estimated net worth is around $2 million, which comes from music sales, touring, and streaming royalty. While he may not be the richest rapper out there, his success is the result of his hard work and dedication.