Mobile Gaming is the trend in iGaming industry in Japan

Mobile Gaming is the trend in iGaming industry in Japan

Smartphone usage in Japan has been on the rise in recent years, driven by increased affordability, improved technology, and the availability of high-speed mobile networks. In this article, we will discuss the rise of smartphone usage in Japan and its implications for the country. The editors of this specialized site that writes about the development of the iGaming industry in Japan prepared this article.

Rise of Smartphone Usage

According to a report by the Ministry of Internal Affairs and Communications, the number of smartphone users in Japan reached 67.6 million in 2020, an increase of 1.6 million from the previous year. This trend is expected to continue in the coming years, as more people in Japan are expected to adopt smartphones.

One of the reasons for the rise in smartphone usage in Japan is the availability of affordable smartphones. In recent years, smartphone manufacturers have been releasing more budget-friendly smartphones, making them more accessible to a wider range of people. This has made it easier for people in Japan to upgrade to a smartphone or switch from a feature phone to a smartphone.

Another factor driving the rise of smartphone usage in Japan is the availability of high-speed mobile networks. Japan is known for having some of the fastest mobile networks in the world, with 5G networks being rolled out across the country in recent years. This has made it possible for people to use their smartphones for a wide range of activities, including streaming video, playing games, and accessing social media.

Implications for Japan

The rise of smartphone usage in Japan has several implications for the country. Firstly, it has led to a shift in consumer behavior, with more people using their smartphones to make purchases, access information, and connect with others. This has had a major impact on a wide range of industries, including retail, entertainment, and social media.

In addition, the rise of smartphone usage in Japan has created new opportunities for businesses, particularly those in the technology and mobile industries. With more people using smartphones, there is a growing demand for mobile apps, mobile games, and other mobile services. This has led to the emergence of a number of new startups and innovative companies in Japan.

Here you will find a list of online casinos with mobile applications that are already actively used in Japan from mobile devices.

Mobile Gaming Statistics

Mobile gaming has become an increasingly popular form of entertainment in recent years, thanks to the widespread availability of smartphones and mobile devices. In this article, we will explore some of the key mobile gaming statistics in Japan, highlighting the growing importance of this industry in the country.

Mobile Gaming Market Size

According to a report by App Annie, the mobile gaming market in Japan is expected to reach $12.7 billion by 2023. This represents a significant increase from the $9.6 billion market size in 2019. The report also notes that Japan is the second-largest mobile gaming market in the world, behind only China.

Mobile Game User Demographics

Mobile gaming in Japan is popular across a wide range of age groups, with users ranging from teenagers to senior citizens. However, a survey by found that the majority of mobile game users in Japan are aged between 20 and 29 years old, with this age group representing 31.9% of all mobile game users. The second-largest age group is those aged between 30 and 39 years old, who make up 28.7% of mobile game users in Japan.

Mobile Game User Behavior

According to the same survey by, 61.9% of mobile game users in Japan play mobile games on a daily basis. The most popular time for playing mobile games is in the evening, with 42.6% of users playing games between 6pm and 9pm. In addition, the survey found that the most popular types of mobile games in Japan are puzzle and strategy games, followed by RPGs (role-playing games) and simulation games.

Mobile Game Revenue

Mobile games generate significant revenue in Japan, with many games earning millions of dollars in revenue each year. According to a report by Sensor Tower, the top-grossing mobile game in Japan in 2021 was Monster Strike, which generated over $1.2 billion in revenue. Other popular mobile games in Japan include Fate/Grand Order, Puzzle & Dragons, and Dragon Quest Walk.

Benefits of mobile gaming

Mobile gaming has become a popular form of entertainment in recent years, with millions of people around the world playing games on their smartphones and other mobile devices. In this article, we will explore some of the key benefits of mobile gaming, highlighting why it has become such a popular activity.

  1. Convenience: One of the main benefits of mobile gaming is its convenience. With a smartphone or other mobile device, users can play games wherever and whenever they want, whether they are at home, at work, or on the go. This means that mobile gaming can be a great way to pass the time during a long commute or while waiting in line at the grocery store.
  2. Social Interaction: Many mobile games allow users to connect with other players and participate in multiplayer games. This can be a great way to socialize and make new friends, particularly for people who may have difficulty meeting new people in person. Additionally, mobile games can provide a shared experience for friends or family members who want to play together.
  3. Mental Stimulation: Mobile games can also provide mental stimulation and challenge for players, particularly those that involve strategy or problem-solving. These types of games can help improve cognitive function, memory, and concentration, which can be beneficial for people of all ages.
  4. Stress Relief: Mobile gaming can be a great way to relieve stress and unwind after a long day. By immersing themselves in a game, players can take their minds off their worries and enjoy a sense of relaxation and escapism.
  5. Affordability: Mobile games are often more affordable than console or PC games, with many mobile games being available for free or at a low cost. This makes mobile gaming accessible to a wider range of people, regardless of their budget.


In conclusion, the rise of smartphone usage in Japan has had a significant impact on the country, driving changes in consumer behavior and creating new opportunities for businesses. As more people in Japan adopt smartphones and 5G networks become more widely available, we can expect to see further growth and innovation in the mobile and technology industries.