Cannes, MIPCOM -- Global marketing veteran Mellisa Gillies has joined Metan Development Group (Metan) as Vice President, Sales & Marketing, the announcement was made today by Metan founding partner and President/CEO Larry Namer.
“Mellisa possesses the experience and insight to oversee Metan’s marketing activities,” said Namer. “Her expertise in business and brand development and marketing sales coupled with her solid financial background make her a wonderful addition to our senior management team.”
With over 20 years experience in media and entertainment, Ms. Gilles most recently served as Associate Director, Licensing and Brand Services, ACP Magazines. Prior to this, she consulted to television, radio and entertainment companies and held various executive level positions in marketing, promotion and publicity during her 12 year tenure at Twentieth Century Fox Film Distributors and a joint venture with Columbia TriStar Pictures.
“I’m excited to have the opportunity to join Metan at such an exciting time in this new company’s evolution,” said Gillies. “I look forward to working together with Metan’s talented executive team as we grow the company’s potential and reach new milestones in China, as well as other key global territories.
A key member of Metan’s global corporate strategy team, Ms. Gillies will oversee sponsorship, advertising sales and marketing operations, as well as related business activities in China. She will also be responsible for human resource and financial management for the company’s sales and marketing division. She will be based at Metan’s Beijing office.
Ms. Gillies holds a Master’s of Business Administration from the Australian Graduate School of Management and a Bachelor of Fine Arts from Victorian College of the Arts. She received the Award for Excellence in Marketing Communications from the Public Relations Institute Australia and a Media Federation Award for the media campaign for the film “Romeo & Juliet.”
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