News Heads For A Shake-Out In India
Despite benefiting from India’s media boom, the future for news brands is far from secure.
Despite benefiting from India’s media boom, the future for news brands is far from secure.
Focus and persistence are the building blocks of regional expansion.
Keeping fickle under-25s tuned in remains key after successful launch.
There’s more to mobile TV than TV on the go.
The idea has always looked better on paper.
Slowly but surely 9X is staking its claim as a force to be reckoned with in Indian TV.
New structure geared to providing business planning advice distances agency yet further from its media buying and planning roots.
A sister channel to HBO in India looks set to develop a nice niche for itself.
Ad revenues, the lifeblood of Indian TV, could be less forthcoming for Hindi GE than other genres.
More than a phone, mobiles are becoming the preferred way to get online in Japan.
Media trends in key markets are starting to mould global strategy for the world’s biggest brands.
Digital TV provides the biggest chance of change in Hong Kong’s broadcasting landscape for a generation.
Ratings successes over MTV and Channel V highlights 9XM’s ambition to break out of its niche.
It’s a hard sell today, but social media could help lock in more advertising revenue in the future.
Hary Tanoesoedibjo, CEO of PT Media Nusantara Citra Tbk, talks about how a deal with Linktone could secure success in China's competitive TV market.
A new magazine bearing the Discovery name says more about the market for regional print than it does about the market for integrated advertising.
Retail outlets will play a key role building customer databases that will power mobile business in growth markets.
SPTI boss Andy Kaplan says that North Asia will be the next frontier of expansion for Sony's key TV channels.
Looking at the rationales and business strategies behind the relaunches of Time, the Financial Times and BusinessWeek it can be hard to tell them apart.
Powered by its charismatic CEO Hary Tanoesoedibjo, Indonesia's MNC wants to rule the world.
Connecting with a value-conscious Indian housewife lies at the heart of INX Media’s strategy for success.
Is it business as usual at Turner Broadcasting, or will Ian Carroll's recent promotion herald more expansion for the company in Asia?
There is a bubble of expectation around satellite TV at present.
A recent survey that shows marketers rate the communications plan as just important as the creative execution.
Publicis chairman Maurice Levy says that the company is gaining new ground in China but softening in Japan and India.
News Corp.-owned STAR Group plans to launch 5 new TV channels in India, says News president and COO Peter Chernin.
BBC Global Channels is targeting exponential growth from both its linear TV and digital busineses, says SVP Christine Leo-McKerrow.
Tencent’s EVP for Online Marketing says “enzyme marketing” is what China brand managers need in order to conquer the broadband world.
Barney Loehnis, Isobar's Asia Network Director, says that China's marketing specialists must consider the Internet as a holistic platform for every brand.
Now that Rupert Murdoch has his Dow at US$5.6 bil., what kind of synergies and growth can we expect globally?
Facing sudden changes in how media is executed, planners are becoming creative, says Ashutosh Srivastava, CEO of MindShare Asia.
In the realm of search advertising, online startups are steadily going niche.
Digital devices alone won’t make China magazine publishers competitive.
FMCG is playing catch up in digital, according to OMD Asia managing director Victoria Henderson.
asiamediajournal.com talks with Redgate Media CFO Robby Yung to find out why radio is an overlooked medium in China.
AMJ talks to Naviblog about blogging in the mobile search space and learns the fine art of mobile self control.
UUSee is one of hundreds of online video portals in China, but at the rate it is bringing in money it could rise to the top.
While Viacom sues to defeat an Internet video upstart, a traditional media player breaks into the online video game.
Former songwriter Steven Murray believes that he’s just about to change forever the value chain of music.
The commercial arm of the BBC will put more content on smaller screens and in user-generated media.
Newspapers will lose the advertising game if they don't make the change to digital.
The regulation of China's growing film industry is making life difficult for foreign investors.
Proctor & Gamble lays out RMB420 million for advertising during the Olympics.
Local companies in Asia break the ESPN monopoly on broadcasting the EPL.
AMJ interviews Edelman CEO Richard Edelman, who explains how his company is becoming more transparent in using blogs for brand support.
AMJ examines new players and their impact on the media world-at-large, starting with Madhouse, Inc., a Chinese mobile ads company.
The Society of Publishers Asia (SOPA) meaures print and finds that people rely on it to remember brands.
Will the Asian way of doing business be a barrier or an accelerator for "The Great Search Engine?”
Leading China online portal Sina believes in being a complete media company, rather than just a service.
Behind showbiz glitz lurks a complicated ambitious television industry beast that's expanding fast.
Softer economic growth and a US slide are concerns but regional media economies are set to enjoy a strong 2007.
Brands and agencies are facing new difficulties shaping campaigns amid media proliferation.
Remember when Japan was sluggish? It's time to get started again, says MPA.
GMM Media is struggling against growing competition and costs as it looks to be the ‘King of Content’.
There's a positive vibe about India's Sony Entertainment TV. Is it for real?
Next Media’s Apple Daily newspaper has made plenty of enemies in Taiwan but its irreverence seems to be working with readers and even advertisers.
The potential lifestyle launch in China will likely leverage TIME’s Style and Design magazine supplement.
Whether they are commuting to work or strapping on headphones for a jog, The Economist readers are taking the magazine with them.
TV companies take a shine to the lucrative world of online gaming
Plus
Star starts the chase in India's regions... The challenges of a multi-market network... TV brokers ready for battle in China... and much more